Book to Basics #43 The Corporate Blogging Book by Debbie Well

Earlier this year, I got this book because I really took it seriously that I want to be recognized for my weblog--because it's an extension of myself, and I do want to be taken seriously cause I'm very sure there's a lot of extra-ordinary in me.

I know there are tons of bloggers out there, veteran, with more time, exposure, experience... and the list would go on. What do I have to offer then? I am just starting! I just celebrated my official blog's first birthday last June 20 (to be exact). How do I keep up with the chase? My answer is, my heart. I've got my heart on this.

The Corporate Blogging Book by Debbie Well is not the blogging handbook you should read if you want to be an ordinary blogger. It's not even for personal blogs, per se; but it has very insightful chapters on quality and the power of words. A lot of you have been asking me to also do videos etc. and I do understand why you guys want that, but until I find the time to edit (hehe) I will not go to that direction. Don't worry though, I'm working on it, it's part of my 2012 plans. :)

I would recommend The Corporate Blogging book for bloggers who are just starting things out. Of course this can also be a helpful guidebook for those who have been in the net for a long time, but after consuming the pages, I'm pretty sure this book will have more impact on someone who has yet learned the ropes his/her own way yet. Don't forget though, like with every other reading material, this is just a guide. Think of it as flashlight. You can try to feel your way through the darkness but if you can bring with you the convenience of portable light, less bruises. :)

Here's a list that I would like to share with you. Something I think you should know, and just in case you don't find the book, at least you read about it here. It's from "Confronting Fear of Blogging" chapter, taken from IBM's Blogging Policy and Guidelines.
  • Respect your audience. I take this very seriously. I'm pretty sure I owe this to all my readers as much as I owe this to myself..
  • Show proper consideration for others' privacy. This is the reason why starting my recent contests, I will not approve comments with privileged contact information such as email, esp addresses. I value my privacy, and I don't want to be the reason why you should lose yours!
  • Avoid topics that may be considered objectionable or inflammatory, such as politics and religion. Rather than doing this, I prefer emphasizing my advocacies.
  • Find out who else is blogging on the topic and cite them. This is why I hope you always leave your link in your comments so I get to visit you back. I read all your comments and visit all site readers. Most of the time I comment back on your pages, on occasions that I don't, I'm sorry. Sometimes I have nothing to say, really, but more often than not, it's my internet connection--which is really moody!
  • Don't pick fights.I will never!
  • Be the first to correct your own mistakes.Humility is a life lesson I hope every one, including me, should be a master of some day. Admittedly, I'm not yet, but I'm going there. Thanks to your overwhelming trust.

Good luck! Starting bloggers I'll follow every one back, and would be more than happy to be your mother goose if you want some help in writing, etc, just leave a comment on this post! :)

Can you believe it's just been a year and one month?! Thank you guys for the support always.

The Corporate Blogging Book (Php 399) is available at National Book Store.



Always smile! :)


  1. helpful tips! congrats in your a year and a month blog! :D

  2. Hi Kumiko Mae! Kamusta?
    I'm grateful that you came across my blog and now you're following (following you too). This is a great post and your tips are so insightful.
    You mentioned National Bookstore. Wow! It's been years since I last went to that place. I used to buy books there but my fave is the Filipino Bookstore in Glorietta - my old stomping ground for films and Auntie Anne's pretzels and lemonade!
    Hope all's well. Keep in touch.
    Joy xx

    PS. Are you a member of IFB (Independent Fashion Bolggers)? Why don't you join us? It's free and you'll get more exposure with your blog. It's also a great resource and the community is great. :)

  3. wow! thank you for sharing these great tips.. really helpful and informative! I will definitely search this book! thanks again mae! mmuaah!


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