Taiwan Excellence 2016

Hello Sunshine! Last weekend, I was at that I love to shop state of mind and if there's one thing that got me feeling kilig, it's the vast availability of choices now available for every Filipino shopper. From artisanal products to accessible imported goods, gone are the days when you have to fly out just to buy expertly made products by neighboring countries. Not to discount the great line-up homegrown goods can provide, sometimes we have to face the fact that other countries are more expert at certain verticals. And you know what made that possible? Strong partnerships between international bodies. One perfect example is Taiwan Excellence, the symbol of superiority of products from Taiwan.


Over the years, Taiwan Excellence activities have brought Filipinos closer to Taiwanese products. These innovative and high quality products have seen greater acceptance in the market and have become an integral part of the Filipino lifestyle – from appliances that provide convenience in managing households, gadgets that complement hectic schedules, and equipment that makes committing to a healthy goal easier.

For this year, Taiwan Excellence will introduce its latest product line-up, all of which capture Taiwan brands’ features that have gained global recognition for their distinct quality and sheer excellence. Some brands include ACER, ASUS, MSI and PX for Information and Communications Technology products; Tatung, Sakura, and Caesar for Household Goods; and Johnson, Pacific and KYMCO for Sports and Leisure products.


“In the past two years, we have witnessed the very strong demand among Filipinos for high quality Taiwan-made products to meet their lifestyle needs. Through the Taiwan Excellence campaign, we hope to bring high quality products that will help Filipinos upgrade their lifestyles. We hope Filipino consumers will be empowered to make educated decisions about their purchases and experience the benefits and superior quality of our products and brands,” said Scott Yang, Deputy Executive Director of TAITRA.


Among the activities slated for 2016 are Taiwan Excellence Experiencing Zones scheduled on July 8 to 10 in SM Mall of Asia, August 19 to 21 in TriNoma, and October 21 to 23 in Market! Market! Visit www.taiwanexcellence.ph for more details.

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